Burger King is promoting stealing

I am a tutor at a local community college. Last semester I had a lot of students who were writing papers about the big, bad, fast-food industry and how they are causing the obesity crisis. Let me state for the record that the fast-food industry is not responsible for the obesity crisis. The people who eat too much and exercise too little are responsible for their getting fat!!!!! The fast-food industry is just doing a good job of selling their product.

Now, we have one major player in that industry doing something that I find really morally objectionable!

Burger King, has a commercial for their BK Minis (This is NOT an endorsement, because I have never eaten them) that shows people (colleagues, siblings, and others) deliberately and with foresight, stealing a Mini from someone who bought them. So, now Burger King is advocating breaking one of the 10 commandments just to sell their food??

What kind of example is this for children? I can hear it now: "but mom, I saw the guy on TV steal the BK Mini and they did not get into trouble." Why are you making such a big fuss about this?

Theft (stealing) is never the right thing to do! I am not going to argue here about the right or the wrong in the case of the loaf of bread Jean Valjon stole in Les Miserable, but I am standing up against a multi-national company promoting actions forbidden by Christian, Jewish, Islamic, and many other religions. The fact that they were willing to pay to have this commercial produced and shown on TV makes me wonder how many other of the 10 commandments they are willing to break.